It is said that CityRun is the best way to open the city. When the rhythm of footsteps, the sweet fragrance of strawberries and the dark scent of plum blossoms are intertwined on the "most beautiful track", the spring at the source of Qinhuai appears to be extra grand. At 8:30 a.m. on March 2, the 2025 Lishui Half Marathon started with 12,000 runners from all over the world, which is the ninth marathon held in Lishui. Lishui Marathon has long exceeded the significance of a sports event and is more like a window to observe the development of the city. What has this window brought to the city of Lishui?
Nine years of sharpening, Li Ma successfully ranked among the well-known marathon IP. 2025 Li Ma, the first to start running in the province, attracted more than 20 foreign top runners from Kenya, Ethiopia and other countries, and the domestic runners were even more enthusiastic to run - "50 years after" Chen Xueguang from Wenzhou, Zhejiang Province "Chen Xueguang from Wenzhou, Zhejiang Province came with the dream of running all over China, and Wu Xiaoyun from Anhui Province came with her children to feel the inheritance of sportsmanship. According to statistics.The proportion of out-of-district runners in this Li Ma is as high as 89.3%The
The Li horse in spring is an exquisite business card handed out by Lishui. Through the professional live broadcast team, panoramic drone shooting, and commentary by famous host Liu Jianhong, the bamboo sea of Wuxi Mountain, the plum forest of Fujiabian, and the lake and mountains of Xingzhuang Park jumped into the view of the world audience together with the athletic figures of the runners."Nanjing Lishui Strawberry Marathon" Jitterbug Hot List TOP1, microblogging topic reading 150 million, more than 6.3 million online viewers, and 12,000 runners are 12,000 self-media, becoming a mobile position to publicize Lishui and spread Lishui.During the tournament, Lishui hotels and B&Bs were sold out in advance. During the race, Lishui hotels and lodgings were hard to find, business travel packages were sold out in advance, and Lishui horse drove the consumption of supporting industries to over 40 million yuan. Hubei runner Zhang Dong lamented, "I used to know that Nanjing has the Qinhuai River, but I didn't realize that Lishui, the source of the Qinhuai River, has a paradise."
Awareness is "to be seen", reputation is "to be spread". The reputation of Li Ma is hidden in the details. The track is an extension of the city temperament. This year's Li Ma race course still continues the characteristic of "sweet and sadistic", the route winds and undulates with the mountainous terrain, with an altitude difference of 144 meters. Runners shuttle between the Zen of Wuxi Ancient Temple, the fragrance of Plum Blossom Avenue, and the idyllic scenery of Fu Jiabian Science and Technology Park, which is romantic and poetic with multiple challenges. The finisher's medal is designed as a three-dimensional strawberry that can be magnetized, implying the idea of "bringing Lishui home". The unlimited supply of Lishui strawberries became the "traffic code", with 8 varieties of strawberries. Fan Zhenghong, a veteran runner, laughed and said, "I have never seen so many supply points, and I have eaten a year's worth of strawberries after running the Lishui race."
The interweaving of science and technology and humanities has injected temperature into the event. Yushu robots accompanied the runners to cross the line, the watchman system tracked the track dynamics, AI short video record of the highlights of the moment ...... But the most moving is still those "silent guardianship": more than 1,200 police escorted the whole process, 1,016 volunteers attentive service, blue sky rescue team on standby, medical personnel stationed at the medical point, the cute "strawberry rabbit" guide direction. The rescue team is on standby, medical personnel stationed at the medical point, the cute "strawberry rabbit" guide direction. 18 kilometers at the "hoarse Miss" went viral, she over and over again for the runners to cheer, shouting mute voice also do not stop.
The third-place finisher of the women's race, Chang Miaomiao, commented that she had "enjoyed a lot of sightseeing along the way" after finishing the race;What more ordinary runners remember is the ubiquitous pampering, the live broadcast that gave more than half of the footage to mass runners, recording the warm moments of parents and children, couples, cosplayersThese fragmented touches put together the signature of Lishui "Runner's Paradise". These fragments of touching, put together Lishui "runner's paradise" running signboard.
The end of a marathon is often the beginning of another journey. This year.For the first time, Li Ma has expanded its "1-day event" into a "3-day marathon weekend".The runners will be able to change from being "passers-by" to "in-depth experiencers".
In addition to the tournament, Lishui has four charms of "mountains, water, plums and berries", and has issued a four-season invitation of "enjoying flowers in spring, picking fruits in summer, harvesting in autumn, and the taste of winter".The runners will be able to touch the history of Wuxi Water Town with their stamp cards in hand. Runners holding the badge collection card can go into Wuxi Water Town and touch the history in the star game duel and topography of non-heritage; they can also stroll through the Hsingzhuang Wetland Park and feel the fireworks in the Frisbee game and music market. "Lishui release" also carefully recommended three "spring tour of Lishui" theme routes for runners, so that everyone can go from the arena to the life field. Runner "@Lulu" exclaimed, "Lishui's marathon hides poems and faraway places," after taking her family to walk around the ancient village of Yuyuan under Meihua Mountain.
The multi-dimensional experience of "Li Ma +" has become another highlight of this year's event. The strawberry bazaar builds a bridge to help farmers, the three-day live streaming brings fresh fruits from the fields to the clouds, and there are also interactive experiences of famous brands and a live site with sound waves. As Lishui daughter-in-law and runner Wu Xiaoyun said, "Married to Lishui before reading, it has both the vigor of the city and the beauty of the countryside, it is a place worth staying."
