How Sam and the Open Marketers Shaped the City
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Watching the mall: How Sam and the Open Marketers are shaping the city
Nanjing, on fire again. two top streams of international superstores - Sam's and Kai Shiqi - opened back-to-back at the end of May, both of which triggered shopping crowds comparable to those of the Spring Festival on their opening days. Now, Nanjing has become the only city in China to have five member-based supermarket chains at the same time, including Kaishikai, Sam's, M Member Store, Metro, and Box X Member Store.Undoubtedly, the attractiveness of the city of Nanjing will allow more and more Sams and openers to grow. At the same time, as important shapers of the city's culture, social structure and spatial layout, they are also changing the city.
They are changing the consumption pattern of the city of Nanjing. Nanjing's first Sam's Club Yuhua Living Room store, the sales performance in 2023 accounted for more than 70% of the total sales performance of the entire Yuhua Living Room. The future of the opening of the market customer, no doubt, will also push Jiangning Fangshan to the position of one of the top streams of Nanjing's business.Behind this is their efficient global supply chain system, business model innovation, localization exploration of goods and services, and deep brand advantages, which bring diversified consumer choices to local consumers in Nanjing, and at the same time, it also produces a trend demonstration effect on other local superstores, accelerates innovation and upgrading of the consumption model, and becomes a new force that rewrites the pattern of consumption in Nanjing.
What has also been changed are new lifestyles, shopping experiences and communication methods. In the past few years, the emergence of membership superstores has changed people's shopping habits. Selection is one of the many reasons why ordinary people head to membership warehouse superstores. To meet the one-stop shopping needs of family users, membership superstores focus more on the fineness of their products than on being fast or plentiful. They have also created a young people's card-punching culture. For the elite middle class, Sam's is a supermarket; for many young people, Sam's and Open Marketer are a theme park, and the theme is middle-class life.
They also amplify the consumer siphon effect of the city of Nanjing.Nanjing is not only the capital city of Jiangsu Province, but also an important transportation hub city, forming a close connection with neighboring cities and regions. The radiation brought about by this geographic location makes Nanjing the preferred place for residents in the surrounding areas to spend their money.Many people from neighboring provinces and cities will choose to come to Nanjing to buy high-quality goods and enjoy high-quality services, which in turn boosts the city's consumption level and consumption power.
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NJ New Vision: Thinking Outside the Box, Not Sticking to Formulas
The View Formula Café sounds a bit special, why this name? Owner Wu Dan said, out of the conventional view, not adhere to the formula, to maintain the love to live, is the real view of the formula.
In 2019, Wootan is hesitant to quit her job to open a boutique coffee shop. It had always been her dream. In an inconspicuous place on West Phoenix Street, View Formula Café opened.2022, Wu Dan came into contact with the hearing impaired, and on top of her sympathy, she always felt in her heart that she wanted to do something about it, so she decided to recruit the hearing impaired as baristas. The decision was simple, but it was difficult to do, which meant that all the processes and procedures that often seem the simplest would take a lot of time and effort, and any step would require long-term training. Later, Wu Dan was delighted to discover that hearing-impaired baristas actually have a very unique advantage; they are not disturbed by the outside world and are more focused on the task at hand, but instead, they are able to bring the quality of coffee making up.
Wu Dan added the word "silent" to the original name of the store. It is a double entendre, but it also implies a quiet, relaxing atmosphere and spiritual brightness.Maybe Wootan herself hadn't quite figured it out, but she was sharp as a tack.groundThe result is a bright and positive atmosphere that combines the café, young people, the hearing impaired, and quality creativity.The
The viewing formula also profoundly embodies Wu Tan's original vision: to live life without formulas and to keep loving it. This applies to everyone. Nanjing, with a real population of over 10 million, now has nearly 4,000 coffee shops, equivalent to one cafe for every 2,500 Nanjingers. A large proportion of them are independent coffee shops, and the managers are young, who put their understanding of coffee, and even their life experiences, stories and feelings, into this small coffee. What people drink is not only coffee, but also an atmosphere and story.Nanjing is a city where ancient and modern times meet, east meets west, and north meets south.there are(chess) movepragmaticWith the romanticIntertwined,With a mix of literary elegance and urbane local flavor, a lot of interesting things will be born here.(math.) genusOriginal(used form a nominal expression)attributesTheA lot of firsts can start in Nanjing, and I hope that young people will all find their dreams here and go boldly.03
Creative Commons: This Company Focuses on Breaking Through "Necklace" Technologies
In 2013, an enterprise was in trouble due to a large number of engineers leaving the company, and then sought help from Viator Technology. Vitec customized a set of technical solutions for it, which significantly improved its work efficiency through digital means.
This widely recognized in the industry, Vito Technology was founded in 2006 and officially moved to China (Nanjing) Software Valley in 2015. After 18 long years of unremitting efforts and development, theThe company has become a national company specializing in the research and development of domestic industrial softwareclassifier: step, levelspecialized and new"little giant"The company, which is also a demonstration unit of the Ministry of Industry and Information Technology for the integration of new-generation information technology and manufacturing development, has developed the TRIZ innovation and R&D platform with independent intellectual property rights and 3D CAD software, as well as the MOM system for the digital transformation of industrial clusters, which breaks through the bottleneck of neck-breaking industrial software.In March 2022, the company completed the B round of hundreds of millions of dollars of financing, and recently, Vitol Technology also won the C round of hundreds of millions of dollars of financing led by the National Grand Fund.
Digital transformation has been a major trend in the development of Chinese manufacturing enterprises. How to help enterprises make a perfect turnaround efficiently and economically under the wave of digitization is a challenge that Vitol Technology has been solving for 18 years. In founder Yang Songgui's opinion, the government has carried out several pilot efforts to promote the construction of smart factories, lighthouse factories and smart workshops, which has enabled the digital transformation of industry leaders to reach the core level. However, the supporting links of small and medium-sized enterprises are trapped in capital and technology and other issues, digital transformation is still in the primary stage.
To address this pain point, Vitec provides two solutions: first, make factories transparent through digital means, so that equipment and data can "speak", provide a basis for decision-making for the boss, and effectively reduce costs. The second is to help small and medium-sized enterprises to enhance the image and strength, to attract more orders. When potential customers come to visit, the enterprise can show from the order to production, quality control of the whole process of protection, to win the trust and favor of customers.
China is moving from a major manufacturing country to a manufacturing powerhouse, a transformation that cannot be achieved without the active leadership of head enterprises and the firm support of small and medium-sized enterprises (SMEs). As an important link in the industrial chain, SMEs are crucial to ensuring the quality of products of head enterprises.Vitec helps these SMEs to achieve a smooth digital transformation.not just (...) but alsoProviding strong protection for overseas expansion of head enterprises(math.) genusIt also helps Chinese companiesDemonstrate faster and stronger competitiveness in the international arena.
