At 9:00 a.m. on May 9, Mr. Xu, a citizen living in Fangshan District of Jiangning, drove for 10 minutes to the gas station of Kaishek Nanjing Membership Store on Jiyin Avenue. With the help of the staff, he experienced a self-service refueling, his wife did not forget to take pictures to record. "In the future, when you come to buy things on the way to fill up the gas, you can also enjoy the member discount!" The couple has begun to envision.
Since last year, after learning the latest progress of the project, Mr. Xu has been "squatting". In March this year, just opened a membership channel, he decisively seize the preferential period, spend 199 yuan to do a membership card. He told reporters that children's products and fresh beef is the family's daily consumption of the "big head", they value the quality and "volume" of the open market guest, "will buy here!"
South of Fangshan, a large cream-colored building shaped like a warehouse, the red and blue "Costco Wholesale" is exceptionally eye-catching. In the loading area, four trailers with Shanghai and Nanjing license plates are unloading. Into the interior of the store, the cold air, forklifts busy, two-story shelves have been placed on some of the daily commodities. 20 cash registers are neatly discharged, tire center of the various Michelin tires all fall position ......
"Eighty percent of the merchandise is ready, and some imported goods are on their way from the sea, we won't keep our friends and citizens waiting too long!" Talking about next month's opening, Xiong Shaoding, general manager of Nanjing Costco (Kaishikai) membership outlets, is very excited.
Since the "official announcement" of the signing of the contract in 2021, every step of the progress of the Kaiseki Nanjing member store has been of great concern to the public.This is the 7th member store in mainland China for Kaiseki, the world's second largest retailer and the world's first membership-based wholesale warehouse club.
With such an opportunity for a retail giant in front of them, NJ had also nearly missed the boat. From the initial contact between the two sides to the subsequent negotiation, the market opener had some concerns. "Could the Fangshan area meet the "hard line" of 1 million consumers within a 30-minute drive?
In order to prove the potential and prospects of this sector, in addition to leading enterprises on a driving tour, Jiangning Hi-Tech Zone Intelligent Manufacturing Industry Development Department, led by Cai, led the team, ran to a number of departments to "ask for help": looking for social services department to query the size of the population to pay social security; looking for the public security department to access the overall number of resident population; collection of disposable income per capita, total social zero data; organize leading enterprises within driving distance, international schools and high-quality residential areas, and divided into three radii of 1 mile and 3 miles to make PPT. Cai led the team to ask for help from many departments: the social security department to check the size of the population paying social security; the public security department to check the overall number of resident population; collecting per capita disposable income, total social retail, etc.; and organizing the leading enterprises, international schools, and high-quality residential districts within the driving range into three radiuses of one mile, three miles, and five miles to make a PPT.
Confidence layer by layer, the enterprise finally ate "peace of mind".In June 2021, Open Marketer officially signed the contract.For Shao-Ding Xiong, who has worked at Kaishikai for 25 years, the NJ Membership Store brings back a familiar feeling - the
12 fueling islands, dual-lane wider spacing design, double-sided fuel guns, three types of fuel, while accommodating 24 cars into the station to refuel, without having to wait for the car in front of you to leave directly ...... Nanjing store is the first in mainland China equipped with a membership system of the gas station of the Kaishikai store, Xiong Shao-ding is known as the most "original taste Xiong Shaoding called it the most "original" Kaiseki.
Why Nanjing?
"To open a self-built gas station for city customers, getting land and approval are the two major challenges. From the project site to the operation of the application, Nanjing and Jiangning District gave us all-round support." Xiong Shaoding said, open market customers can give members more favorable fuel prices, with the Nanjing store for the "zero breakthrough", the future of the domestic new member stores will work in this direction.
Jiangning High-tech Zone Intelligent Manufacturing Industry Development Department Cai Duo frankly admitted that due to the opening of the city passenger gas station is not open to all citizens, the project approval process once encountered resistance. "Our core purpose is to promote the project landing, combined with the economic and social benefits it brings, for Nanjing to enhance the level of internationalization and openness, the benefits outweigh the disadvantages." Communication and coordination at the municipal level, the relevant materials reported to the province through the layers of approval, enterprises wish to take the land, the country's first open passenger membership gas station was completed as desired.
In recent years, Nanjing has seized the opportunity of the comprehensive pilot project of expanding and opening up the service industry to support the high-quality development of the service industry with the investment of key projects in the service industry. Especially this year, Hang Seng Electronics Jiangsu headquarters opened, millet group east China headquarters officially opened, Polaris Technology China headquarters signed a landing ......This year, Nanjing has selected a total of 21 provincial key projects in the service industry, an increase of 16.7%, and the total planned investment increased by 7.1% year-on-year.
The countdown to the opening of the open market customer Nanjing member store, bring Nanjing and the surrounding public surprises constantly. Australian beef, Atlantic salmon ...... in Nanjing member store, imported high-quality goods accounted for 30%, own brand "Kirkland" under the comprehensive nuts, roasted chicken, etc. has long been a "net red products! The products have long been "Netflix products". In addition, there are tire department, glasses department and other member benefits. Xiong Shaoding revealed that the Nanjing member store will also introduce preferential drinks and cooperate in developing new food products in line with local living habits.
Last year, the per capita disposable income of Nanjing residents exceeded 72,000 yuan, the city's total retail sales of social consumer goods exceeded 820 billion yuan, coupled with the surrounding population radiated by the Nanjing metropolitan area, the opening of the market customer executives in China on the region's "purchasing power" is not the least bit worried.NJK is expected to realize annual revenue of $1.4 billion after stable operation.
More and more "two-way run to", happened outside the shelves. Xiong Shao Ding told reporters that through the park's matchmaking, Nanjing members of the store and Nanjing Media College, Jinling Institute of Science and Technology and a number of colleges and universities to reach a cooperation agreement for the surrounding college students to give priority to provide internships, 40 yuan hourly wage in Nanjing has a fairly competitive.
In addition, seventy percent of the current employees of the Nanjing member store are drawn from out-of-town stores. In addition to being assigned by the company, many of them have come to Nanjing because they like it and have plans to settle here, including Xiong Shaoding.
"I am a Taiwanese la, our generation has special feelings for Nanjing." Xiong Shaoding told reporters that Nanjing is a beautiful city with good development prospects, especially because he has an 86-year-old aunt living in Zhenjiang, and used to visit her once a year.
The 60-year-old Xiong Shaoding can't wait to think about, after coming to work in Ningxia, he and his aunt's reunion will be much more convenient, and he fought for nearly 30 years to open the market customer, but also with the city to move forward.
